Our PR gets results.

A large, federally qualified health center serving 30,000 residents of the Berkshire region has become a trusted source of medical care and health education. We developed a new website, built a robust storytelling blog, established direct-to-patient communications and outreach, managed several crises and vastly raised the profile of this excellent Berkshire-based health care network.

For 11 years, EGLahr PR & Media handled all aspects of media relations, executive communications, crisis communications, ghostwriting, advocacy and support for donor-related outreach.

Some of our storytelling results, below, were shared across our media platforms, social media and patient outreach.

“Maintain Your Brain: A Webinar for Preventing Cognitive Decline”
A physician-lead community webinar presented new research on cognitive health in older age. More than 70 attended; Dr. Nelson’s accompanying column appeared in local media.

“I assume my patients have been sexually assaulted”
A column by Molly Rivest, DNP, on the importance of trauma awareness among health providers appeared in Commonwealth Magazine.

“New Dental Practice Offers Welcoming Atmosphere, Family Services”
An investment in dental care and family services programs in a remote region of the Berkshires improves access to care for isolated communities and drew media attention in the Berkshires.

“At Community Health Programs, Saving Families in Need”
A feature story placement in The Berkshire Edge profiling the CHP Family Services network of care and support for families.

“Meet the rural health care challenge with nurse practitioners”
With an urgent shortage of primary care physicians, especially in rural communities, CHP’s CEO wrote on the essential role of nurse practitioners in underserved areas. This column appeared in The Berkshire Eagle

“Pulling Teeth: How Medicaid fails the poor at the dentist’s office”
A CEO leader’s column in The Berkshire Eagle calling out inequities in dental care for underserved patients and those who rely on Medicaid for oral health.

Radio: “Dr. Everett Lamm on Pediatric Health and Immunization”
WAMC Northeast Public Radio’s ‘Medical Monday’ program featured CHP Medical Director Dr. Everett Lamm on the topic of vaccines.

Radio: “In Conversation with CHP”
A radio interview with WAMC Northeast Public Media and CHP’s CEO.

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Berkshire Children and Families

Our PR work for Berkshire Children and Families [now 18 Degrees] and its Kids 4 Harmony program generated television and print media for the Kids 4 Harmony an El Sistema-inspired classical music program for Pittsfield city kids, and for the BCF agency and its leadership.

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Community Television of Southern Berkshire

CTSB retained EGLahr Communications to orchestrate media attention for an important groundbreaking event reflecting a step forward for the television station, is programming, video training and volunteer network.[/ezcol_1half_end]

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New Marlborough Village Association

A Fabric and Fiber Show in New Marlborough The New Marlborough Village Association brings an array of arts and culture to the rural village of New Marlborough. We are proud to gain extensive media coverage for their array of seasonal events — art, music and community activities.

MCLA Public Relations

MCLA Admissions Newsletter, 2012

Massachusetts College of Liberal Arts hired EGLahr Communications to develop editorial content for the President’s Report, MCLA’s signature publication.

MCLA Admissions Newsletter
Editorial Content
Fall 2012

Excelsior College

Busy executives need writers to write, in their voice, with their message, for their audiences. Here’s an example of published work from Excelsior College President John Ebersole.

Treatment of Veterans Reflects Upon Us All”
By Dr. John F. Ebersole
Times Union